Upgrade Your Gear: Take Care of Your Shoes, Your Wallet Will Love You

If your anything like I am then you know that shoes make or break your attire for a day. Ever see a guy walking down the street in a suit wearing New Balance sneakers? That combo goes together as well as Orange juice in your cereal, its just wrong. My Father once told me that shoes were the only thing that could make a thousand dollar suit look like a fifty dollar suit so make sure you get 'em right. Pretty good advice in my opinion. So, if you want to make sure your always on your shoe game its important to know how to care for them. Before I started actively caring for my dress shoes and even some of my sneakers I would burn through them like crazy. Hells worn down, laces frayed, discoloration, the whole bit. You don't want your shoes to look like they came from the Salvation Army (unless the thrift store thing is your bag and in that case, this doesn't apply to you). Here are some quick tips to help you take care of your shoes so your suit (or whatever you are wearing) doesn't depreciate in appearance....plus, the better you take care of your shoes, the longer they last, and you can keep some extra cash in your pocket. Nothing wrong with that right?

1. Wait 24 hours in between wear: Yes, don't wear the same pair of shoes on back to back days. At least don't make a regular habit of it anyways. Think about it. We don't "wash" shoes like we wash our other items of clothing. Can you imagine what a shirt would look like if you just wore it every day all day? The fabric would soak up your natural oils and dirt and pick up any grime that you encountered outside. Well, like I said you don't wash your shoes and they encounter alot of way-worse items on the ground then the rest of your clothes. So give em a break.You have to let the sweat and oil they absorb dry out or else they will age quickly.

2. Shoe Tree: You may have seen one of these in your Dad's closet or even grandfathers closet...well so what? They know what they are doing then. When you put your shoes back in the closet throw a shoe tree in to help them retain their shape while they recoup from heavy wear. This will eliminate any unnecessary indentations that wont come out, unsightly creases, ect...Also, use one of these if you have to pack your shoes in a suit case. You don't want them to get crushed.

3. Shoe Horn: This item is geared exclusively to your nice dress shoes that may be a little bit more firm around the ankle. You don't want to crush the backs of your shoes so get a shoe horn to allow your heel to slide easily into the shoe. Again, keeping the form nice.

4. General Fabric Care: The following is a guideline for how to clean and care for your different types of shoes. This particular list comes from Kiwi and you will find it is pretty much the same as any other guide line. Kiwi has been around since 1906 and many trust their products. (click on kiwi to get directed to their site).

Leather
1.Dirt and other debris can easily embed into leather. Therefore, your leather shoes or boots need to be cleaned before you start polishing. KIWI Shoe Brushes and Wipes can easily be used to remove excess dirt and debris.
2.To polish your shoes effectively, always remove the shoelaces from your shoe before you start polishing your shoes. This is the best way to get to clean the tongue of the shoe and avoid staining the laces.
3.For best results using shoe polishes or creams, first apply the shoe polish or cream evenly to leather shoes and boots with a brush or soft cloth. Once the polish has properly dried, simply buff to a brilliant shine using a natural bristle brush. Note that it is important to use a separate brush and cloth for applying and buffing different colored shoes.
4.If you prefer a more convenient alternative there are instant shine liquids. Simply remove excess dirt and then apply the liquid evenly to your shoes. The formulation restores color and dries to an instant shine - without the need to buff.
5.Use KIWI Protector products to help waterproof your shoes thoroughly to protect them from common stains caused by water, mud, dust, snow or salt.
6.Store leather shoes using a shoe tree, this will help retain the shape of the leather. If you can’t use a shoe tree (e.g. for strappy shoes), stuff the toe cap with newspaper or tissue. Never store or dry leather shoes near direct heat.

Suede & Nubuck
1.Your suede shoes deserve special attention. Make sure they are cleaned and waterproofed regularly.
2.If your suede shoes get wet, stuff them with newspaper while they dry to keep their shape.
3.Always allow them to dry naturally and never put them near direct heat.
4.Suede and nubuck shoes will look their best when brushed. You can use KIWI Suede and Nubuck brushes and cleaning blocks for this purpose.

Sport shoes
1.To extend the life of active or outdoor shoes (golf shoes, football or hiking boots), make sure you polish and waterproof them regularly.
2.Before polishing, first knock off the loose mud and allow your boots to dry naturally.
3.Use KIWI Fresh Force® shoe freshener with its unique up-side down, dual spray applicator, to control shoe and sneaker odor and to enjoy all day freshness and confidence

These are just a few quick tips to help you care for your shoes better and I hope you find them helpful. If you have any additional tips or hints on this topic leave a comment, it can benefit all who read.